Modzik presents the Maison French Deal “French Deal, the blend of luxury and African traditions”.

This magazine, dedicated to fashion and music, highlights these two worlds in constant interaction and constant movement.
It responds to the needs of young urban people and other lovers of avant-garde and independent cultures.

The universe represented in Modzik is in real adequacy with that of the Maison French Deal. Fashion and music are two worlds that meet and give birth to Steeven Kodjia’s creations. The article presents the designer’s career, from his debut to the release of the Volume 4 collection, as well as the strong relationship between the brand and the artists. The photo of Nipsey Hussle, who wore the Sakassou jacket at the 2019 Grammy Awards, concludes the article.

Read the full article here.


Born from a blend of black, beige and burgundy lamb leather, I am unique in my genre. Dressing men for special occasions as well as for everyday life, I am an essential part of the French Deal Man.

My unique collar, adorned with a leather strap signed French Deal, gives me a singular and original look.

Refined and urban I am Advantage

Shop the jacket here.


Savoir Pour Faire aims to strengthen and honor French manufacturing and the small hands of the fashion and luxury industry. Through various actions, this company wants to transmit French know-how and train the new generation in artisanal techniques. 

For its new communication campaign, Savoir Pour Faire highlights the unique expertise of the French fashion and luxury branch. Steeven Kodjia, founder and artistic director of the Maison French Deal is one of the ambassadors of this campaign, proudly bearing the values of craftsmanship, attention to detail and creation.

Watch the campaign video below.


Straight from the 90s, I jump into the future to live 2019. My cut is authentic, streetwear and chic at the same time. Timeless, I don’t follow fashion, I create it. My sporty look combined with a burgundy velvet lamb brings a bold and confident street-couture result.

French Deal is my rebirth, my new life. I am Old School Jacket.

Shop Old School Jacket here.


Earlier this week, the graffiti artists DISK et XANE (@deaskone & @xanerlbn) designed part of the walls of our showroom. The two street artists realized graffiti with the effigy of the MAISON French Deal. Our wish was to symbolize and anchor our values in the walls of the MAISON.

The hip-hop culture mixed with the talent of these artists offers us new personalized artistic pieces in real adequacy with the brand’s identity.



Here, French Deal invites you to discover its universe through various articles. Two times a week and according to various themes, you are immersed into the DNA of the MAISON. Several subjects, inspiring the designer, will be discussed such as fashion, hip-hop, known-how, black culture, art and culture and of course Africa.

The whole French Deal team is delighted to share this new content, allowing you to learn more about the Maison and its values.



HBO Max showcases underground dance talent in its new Legendary series. In one episode, stylist Law Roach, who dresses celebrities like Mary J. Blige, Ariana Grande and Jada Pinkett Smith, makes an appearance.

For the occasion, he dressed in a total French Deal look composed of the blue CARGO OSEI loincloth trousers and the blue AMIRAL jacket, also in blue loincloth.

Buy his look here.


Go back to the roots and inspirations of the French Deal house with its fashion film “L’odyssée du peuple Baouli” (The odyssey of the Baouli people).
Winner of the “BEST FASHION” award at the international fashion film festival of La Jolla (San Diego – USA) and nominated at the fashion film festivals of Milan and London, this film retraces the history of the Baouli people under the watchful eyes of Steeven Kodjia, artistic director of French Deal.

Watch the fashion film here.


For its second edition, Sky Blue magazine dedicated to men’s fashion highlights French Deal.
During the photo shoot, the model is styled with the Majeste Jacket.

Buy Majeste here.



Ian Mahinmi, co-founder of French Deal and NBA player with the Washington Wizards, wears French Deal before his game.
He wore the Essential Leather Jacket, specially customized for the occasion in a French Deal pink, and the French Coat with fur collar.
Ian also wore the 28 sweater, in reference to his jersey number, which was personalised with the emblematic French Deal graffiti motif.

Find all our collection on the e-shop.


Jeezy, with his partner Jeannie Mai, wears for the New York fashion week different French Deal total looks; the Black Excellence suit, the Majeste suit as well as a look composed of the Freestyle sweatshirt and the Saharan.

Find her looks in the different American media, OkMagazine, Celebreport and YBF.



The online magazine NOFI, highlights the French Deal house and its founders during its latest video. It features Ian Mahinmi, Ousmane Dabo and Steeven Kodjia, who talk about their careers, the brand and their inspirations. Mixing interviews and backstage images, the founders of French Deal share their background.

Portrait: Nofi X French Deal

Cette jeune marque française de luxe est le projet mode du designer Steeven Kodjia. Accompagné des ses associés, l'ancien international de football Ousmane Dabo et le basketteur NBA Ian Mahinmi, il prend avec le #Volume4 de FRENCH DEAL un virage important dans son positionnement. Fruit d'une quête culturelle et identitaire, cette collection est l'occasion de vous présenter ces entrepreneurs de la mode, dont vous avez forcément déjà aperçu le travail 😉

Publiée par NOFI sur Vendredi 18 octobre 2019

French Deal on Fashion Network

New article to discover about the history and the universe of French Deal, realized by the Fashion Network magazine.

The article redraws the path of Steeven Kodjia, founder of the brand and the birth of his ideas, by highlighting the latest collection Volume III. Fashion Network refers to the knowledge of the house which combines French and africans technics, and also quotes some of their clients.

Find the article here.


French painter Yann Couedor, realizes here, the portrait of French Deal’s creator and art director, Steeven Kodjia.
Inspired by music, cinema and Pop art, this artist creates a unique and exclusive acrylic work.
Loving playing with the collage, Yann Couedor uses authentic elements, always inadequacy with the characters that he paints.

It was a great honour for the creator of French Deal to be represented by this talented artist.

To discover the extent of his talent, visit his website: http://www.yanncouedor.com/



FRENCH DEAL presents its new advertising campaign “Men life rhythm” uniting dance, sports and fashion.
This brand-name video highlights two of its founders, Ian Mahinmi and Ousmane Dabo.
Punctuated by dance and music, this campaign illustrates the meeting between these two sportsmen.
This artistic project reflects the definition of the French Deal man and the urban identity of the brand.

French Deal at Tranoï show

French Deal will be present at the Tranoï show in Paris from June 22nd to 24th, which will take place at the same time as the Paris Fashion Week Man.
The Tranoi is a hybrid trade show that serves as a showroom and art gallery simultaneously. This new showcase puts the spotlight on the unique French and international designers who exhibit their creations and their know-how.
On this occasion, the latest collections of the brand French Deal will be presented to fashion professionals. The future collection will also be available exclusively.

New identity for French Deal

Concerned to always offer the best to its customers, French Deal pushes its limits and the reflection always further. The brand is getting a makeover with its new official website and an e-shop completely redesigned to offer a tailor-made experience to its customers. All French Deal parts are available as well as a new page dedicated to Hot News brand.

Discover our new official website : here

Discover our new Eshop : here

French Deal x NBA

The NBA Playoffs season began on April 14 and several players have already adopted the French Deal style. Since its genesis, the brand has a very close link with the sports community. As two of the founders who have a world-renowned career in basketball and football, many NBA players have recently been seen with French Deal plays in pre-games or interviews. Otto Porter, Tomas Satoransky, Ian Mahinmi and George Hill as well as Bojan Bogdanovic wore emblematic pieces of the brand.

Tomas Satoransky wearing French Deal total look

This Sunday, April 22, Tomas Satoransky leader of the Washington Wizards, was seen in total look French Deal in the corridors of the NBA before the game against the Toronto Raptors. In this picture, he wears the SENSATION trousers, the CLASSIC shirt and the ESSENTIAL jacket.

All items are available on our Eshop.


French Deal x Wil Aime

With pleasure French Deal has started a new collaboration with the comedian and stars of social networks: Wil Aime. For this first, the brand has opened the doors of its Paris showroom to welcome the shooting of the video “Death Note”.

French Deal x Wil Aime

French Deal x Wil AimeFrench Deal has opened the doors of its Parisian showroom to the young humorist Wil Aime for his new video "Death Note"

Publié par FRENCH DEAL sur jeudi 16 novembre 2017