FRENCH DEAL IN LE DÉFI MODE

After the interview with Steeven Kodjia in June 2018, Le Défi looks back at the highlights of the French Deal house and its latest news. The article shares the brand’s victory at the international fashion film festival in La Jolla as well as its nomination for the London Fashion Film festival on the occasion of the release of the fashion film Volume 4.
Le Défi focuses on the artistic director’s return to his African roots and the cultural dimension of his latest collection Volume 4.

Discover the images here.

 

FRENCH DEAL’S FASHION FILM IN THE HYPE MAGAZINE

Following French Deal’s victory for the “Best Fashion” award at the Fashion Film Festival of La Jolla in San Diego, The Hype magazine tells the story of fashion film and Steeven Kodjia’s approach. The founder of the company looks back at his different inspirations for this film, and its meaning.

The full article here.

(Re)Discover the fashion film Volume 4 here.

STEEVEN KODJIA ON LA JOLLA TODAY

On August 9, 2019, following the victory of the Fashion Film French Deal, the newspaper “La Jolla Today” reported on the awards ceremony and congratulated the winners. Steeven Kodjia, the creator of French Deal is featured in the article for his “BEST FASHION” award.

More information about Fashion Film and the La Jolla Festival here.

 

 

French Deal tour USA, step one #NewYork

For the beginning of his American tour, French Deal settles down at the Four Season hotel New York located on Barclays Avenue in Manhattan. 

That was in the American fashion capital for the private sales of the house’s new “VOLUME 4” collection took place in preview. The designer has been visited by New York Knicks NBA player Frank Ntilikina and Orlando Magic pivot Mohamed Bamba, to name a few. For this collection, the fashion house’s artistic director, Steeven Kodjia, goes back to his roots, highlighting the cultural and heritage riches of the African continent. 

The founder of French Deal also visited his friend and partner Ian Mahinmi before attending to the victory of his team the Washington Wizards against the Brooklyn Nets, and at the end of the game, he praised Bradley Beal’s tremendous performance, who scored 31 points and made 4 assists.

FOUNDERS FOCUS – OUSMANE DABO

Born in Laval on February 8th, 1977, Ousmane Dabo is a professional football player who evolved in midfield position between 1995 and 2011.

In France, Italy and England, Ousmane has managed to distinguish himself when playing for world renowned clubs like Monaco, Inter Milan, Lazio Rome and Manchester City.

Trained by the Stade Levallois, the French midfield made his debut in the French national league with the “Stade Rennais” where he stood out as a true leader.

His performance on the field led him to be recruited by the prestigious Italian club Inter Milan in 1998. Transferred to Atalanta Bergamasca Calcio in 2001, he established himself as an indisputable holder. After 3 years defending the colors of the Atalanta team, he joined Lazio, his club of heart. He then played for Manchester City before finishing his football career in the United States.

Ousmane’s 10-year career in Italy has shaped his vision of fashion. It is notably in Milan, a city known worldwide for its creators and luxury brands, that he discovered noble and precious materials and the art of combining colors.

« I found this attention to detail in Steeven’s first collections. French Deal represents what I look for in fashion and streetwear: hip hop-inspired pieces combining quality fabrics with original cuts. I collaborate on the development of the collections by sharing ideas inspired by my trips around the world, especially to New York, London and Milan, my favorite cities »

Ousmane Dabo

 

JACK GILINSKY WEARING ESSENTIEL IN THE LATE LATE SHOW

Jack & Jack, the iconic pop duo in the United States, were present on January 15 in James Corden’s Late Late Late Show, broadcasted on CBS.
For his performance, Jack Gilinsky decided to wear the Essentiel jacket of the French Deal house. Essentiel then lies in the era that suits him best, that of music.

You can find their performance here.

French Deal for Kihsan

To support Kihsan, an organization founded by Geoffrey Kondogbia, a charity event took place in Valence the last 19 December. Kihsan’s goal is to provide education for disadvantaged children in Central African Republic, which matters a lot to Geoffrey Kondogbia.

During this event, the footballer opted for a full French Deal look with the Prestige shirt and the Black Pant.

Discover the story of Kihsan here.

 

French Deal on Fashion Network

New article to discover about the history and the universe of French Deal, realized by the Fashion Network magazine.

The article redraws the path of Steeven Kodjia, founder of the brand and the birth of his ideas, by highlighting the latest collection Volume III. Fashion Network refers to the knowledge of the house which combines French and africans technics, and also quotes some of their clients.

Find the article here.

MEN LIFE RHYTHM

FRENCH DEAL presents its new advertising campaign “Men life rhythm” uniting dance, sports and fashion.
This brand-name video highlights two of its founders, Ian Mahinmi and Ousmane Dabo.
Punctuated by dance and music, this campaign illustrates the meeting between these two sportsmen.
This artistic project reflects the definition of the French Deal man and the urban identity of the brand.

French Deal at Tranoï show

French Deal will be present at the Tranoï show in Paris from June 22nd to 24th, which will take place at the same time as the Paris Fashion Week Man.
The Tranoi is a hybrid trade show that serves as a showroom and art gallery simultaneously. This new showcase puts the spotlight on the unique French and international designers who exhibit their creations and their know-how.
On this occasion, the latest collections of the brand French Deal will be presented to fashion professionals. The future collection will also be available exclusively.

French Deal and Dapper Afrika

On a trip to New York, Steeven Kodjia, creator of the brand French Deal, met the famous designer with African inspirations Dapper Afrika. Having had a real favorite for their work, the two men collaborated during a shoot and here is the result. Three of the iconic French Deal pieces meet the origins of its creator.

ESSENTIEL jacket, French Deal’s best seller

Indispensable of the male closet, the bombers is the key piece of the brand French Deal. Artists such as Wil Aime and Bera as well as athletes such as William Gallas, Timothy Weah, Bojan Bogdanovic, Tomas Satoransky and Otto Porter have adopted its urban style but at the same time elegant.

DISCOVER HERE

New identity for French Deal

Concerned to always offer the best to its customers, French Deal pushes its limits and the reflection always further. The brand is getting a makeover with its new official website and an e-shop completely redesigned to offer a tailor-made experience to its customers. All French Deal parts are available as well as a new page dedicated to Hot News brand.

Discover our new official website : here

Discover our new Eshop : here

French Deal x NBA

The NBA Playoffs season began on April 14 and several players have already adopted the French Deal style. Since its genesis, the brand has a very close link with the sports community. As two of the founders who have a world-renowned career in basketball and football, many NBA players have recently been seen with French Deal plays in pre-games or interviews. Otto Porter, Tomas Satoransky, Ian Mahinmi and George Hill as well as Bojan Bogdanovic wore emblematic pieces of the brand.

Tomas Satoransky wearing French Deal total look

This Sunday, April 22, Tomas Satoransky leader of the Washington Wizards, was seen in total look French Deal in the corridors of the NBA before the game against the Toronto Raptors. In this picture, he wears the SENSATION trousers, the CLASSIC shirt and the ESSENTIAL jacket.

All items are available on our Eshop.

 

French Deal x Wil Aime

With pleasure French Deal has started a new collaboration with the comedian and stars of social networks: Wil Aime. For this first, the brand has opened the doors of its Paris showroom to welcome the shooting of the video “Death Note”.

French Deal x Wil Aime

French Deal x Wil AimeFrench Deal has opened the doors of its Parisian showroom to the young humorist Wil Aime for his new video "Death Note"

Publié par FRENCH DEAL sur jeudi 16 novembre 2017

French Deal USA Tour 2016

For his second French Deal USA Tour 2016, Steeven Kodjia has traveled to several cities in the United States such as New York City, Washington DC, Orlando, San Antonio, Sacramento, Indianapolis and finally Richmond, Virginia. He met with George Hill, the Kings of Sacramento, Kelly Oubre of the Washington Wizards and Bismack Biyombo of the Orlando Magic.

French Deal Tour USA – George HILL

#FrenchDealTourUSAGeorge Hill X French Deal#FrenchDeal #GeorgeHill #NBA #SacramentoKings #Urban #Elegance #LifeStyle #FashionWeek #Fashion #Passion #Paris #City #VOLUMEIII #L #Jacketcc Sacramento Kings

Publié par FRENCH DEAL sur vendredi 29 septembre 2017

 

On the video George Hill wears jacket L.

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Bismack Biyombo wears 99 PROBLEMS t-shirt : SHOP NOW

Kelly Oubre wears WAVE sweat shirt : SHOP NOW